Great content engages audiences, connects them to your ideas, and enlists their support for the mission.
We help social impact organizations move from content chaos to effectively communicating their ideas with messages that are purposeful and productive.
A Diversity of Perspectives
“People only read about 20-28% of a page’s content online. We look for patterns and words to comprehend content as quickly as possible… the fewer words you can use, the better people will retain information and the more interested they’ll remain in exploring your site.’”
“Online and offline, we are awash in content that’s fragmented and comes at us fast. Distractions are everywhere and, for social change organizations, creating awareness and engagement around complex issues can feel like an uphill battle.”
“The website redesign process can be exciting, yet somewhat intimidating —especially if you’ve forgotten to prioritize your new site’s content. By starting early and coming up with an organized plan, the big task of developing content and entering it into the CMS can be much less daunting.”