Weizmann Institute Fundraising Communications Design

Weizmann Institute Capital Campaign Branding & Communications

For more than eight decades, the Weizmann Institute has been a leader in scientific research, making breakthroughs that improve the lives of everyone, everywhere. For its 75th anniversary, Weizmann planned their most ambitious fundraising campaign ever. That’s when they turned to Constructive to help turn inspiration into action.

Capital Campaign Branding

Our strategy started with campaign naming and tagline development. “Transforming Tomorrow” expresses The Weizmann Institute’s role in increasing science’s benefits to the world—delivering an aspirational call-to-action that evokes the organization’s ongoing quest for knowledge and meaning. Logo design and branding extend the campaign’s theme with a multi-faceted logo and identity that is progressive, dimensional, and celebratory.

Fundraising Communications Design

The Weizmann Institute’s sophisticated fundraising operations include national committee offices across North America, Europe, and Israel. Partnering with Executive, Communications, and Development leadership, we designed a modular fundraising communications system that makes the case for giving, details different giving opportunities, and facilitates donor cultivationfrom outreach to acknowledgement.

Fundraising communications strategy supports the in-person nature of The Weizmann Institute for Science’s development operations; emphasizing different giving opportunities and impact, through large donations and legacy giving.

Our Client's Take

“For our anniversary fundraising campaign, we were seeking a partner with digital and print design excellence who could add insightful strategic thinking about our brand. In Constructive, we found a partner who listened, immersed themselves in our project, and delivered in all areas. Their team is smart, creative, and enthusiastic—and they served as an extension of our marketing department to produce results that we’re extremely proud of.”
Jeff Sussman, Vice President, Marketing Communications